Ruth Burke & Associates

Resources

To better serve our clients, we equip ourselves with a multitude of resources.

• Print - SRDS Newspaper, Magazine and Circulation Research
• Radio - Arbitron Ratings and Research Services for all radio ADI's.
• Television / Cable - Nielsen Rating and Research Services for all TV DMA's
• SQAD Analysis - Provides planning costs for Television and Radio Markets
• Scarborough Research - Provides Demographic / Psychographic Audience Analysis
• SmartPlus Pre and Post Buying Software - Media buying resource for TV and radio